One of the paramount yet overlooked factor that spells success in today’s over-competitive market is providing exceptional customer service. More than a valuable product or talented sales team is, your customers are more likely to develop stronger ties with your...
Do you believe that competition does more good than harm in today’s business context? It may sound contradictive, but apparently, yes. In fact, many of those start-ups who have managed to survived competitive pressures decades ago turned out to be the most successful...
Only last week I was speaking with a Sales Director and I was asking how things were going? To which he replied, “I am far too busy at the moment to even think about selling and I should be able to get back to it in a few weeks.” This made me start to reflect and for...
How big is the problem? Bain & Company analysed the 2003–2011 income statements of roughly 200 large US-based companies in healthcare, technology and financial services. More than half of these companies had increasing sales and marketing expenses as a percentage...