How leadership behaviours influence workplace culture, performance and business outcomes When the owner walked into the office, everyone knew what kind of day it was going to be. If she was stressed, the team became cautious. People stopped asking questions....
Why consistent customer communication drives sales growth For many small businesses, winning a customer feels like the hardest part of the sales process. Owners and sales teams spend time networking, advertising, quoting, and following up leads, all in the hope of...
As a small business owner, often you are the salesperson, the marketer, the operator, and sometimes even the admin. With so much going on, complicated sales strategies and drawn-out processes are not realistic. The good news is that effective sales closing techniques...
Every small business owner knows the feeling. One day your customers seem happy, engaged and loyal, and then suddenly they are gone. No email, no phone call, no explanation. They simply stop buying, stop responding or shift to a competitor. It is frustrating,...