Business aims to sell, but that is difficult when the market doesn’t like being sold to. Decades ago, it was easy to advertise products towards the consumers, but with the oversaturation of the market nowadays in terms of exposure to advertisements (3,000 to 20,000...
Every salesperson needs to learn how to tell and sell. Simply put, you need to know how to tell better stories to increase your sales numbers. I consider myself a storyteller, not a sales guy. Why stories are a primary way of building trust in sales. Sales...
There’s only ONE THING that separates a business that thrives and a business that dies. Can you guess what it is? It’s not social media. (When someone files for bankruptcy, they aren’t claiming “I didn’t have enough Facebook fans”...
Only last week I was speaking with a Sales Director and I was asking how things were going? To which he replied, “I am far too busy at the moment to even think about selling and I should be able to get back to it in a few weeks.” This made me start to reflect and for...