For as long as the internet has been in existence, social media has always been part of our lives. In this modern world of technology, social media platforms hold an incredible level of influence that even businesses would want to tap into. As a majority of people are...
Social media marketing strategy isn’t limited in just creating the perfect posts. Customers also have a voice and more often than not, they try to communicate through social media and handling each message throughout your networks is a complex task to do on your own....
Social media platforms are a great way to gain attention for brands, especially for smaller businesses with limited budgets. Unlike traditional media which costs a lot of money, there is a lot of cost-effective marketing campaigns you can do on social media to connect...
There comes a time in every family business when the reins have to be handed over to the next family member. If that person is you, then you’re probably excited about taking over, but it can be nerve-wracking to not only have your role talked about during holiday...
Starting a business takes a lot of effort and even more so to grow it to profitability. It’s not a task you can do on your own. It is essential for every successful entrepreneur to take advice from those who can point their organisation in the right direction. These...